The Contraceptive Pill
When the contraceptive pill was made widely available in the 1960s it sparked a sexual and social revolution. Contrary to contemporary media focus on student promiscuity, historian Elizabeth Siegel has since shown that the highest uptake and use was among married women. These women used the pill to free themselves of the link between sex and reproduction, and to collapse the double standards of the 40s and 50s.
Developed by American Biologist Dr Gregory Pincus in 1961, 'the pill' now comes in over 32 different forms and is used by approximately 100 million women worldwide.